The Tech Marketing Podcast Podcast Artwork Image

The Tech Marketing Podcast

Twogether

Want to listen in on the best minds in B2B Tech Marketing? Talking about stuff that matters? Now? You're in the right place. Welcome to The Tech Marketing Podcast. Hosted by CTO, Jon Busby and Audio Producer, Harry Radcliffe. Powered by twogether.

Episodes
Leveraging data to boost your channel strategyFebruary 28, 2024
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110 | What Sales leadership really want from MarketersFebruary 14, 2024
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109 | From CPG to B2B: Exploring the modern marketing landscapeJanuary 31, 2024
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108 | Nailing marketing effectiveness in 2024January 17, 2024
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107 | Sustainability in media servicesJanuary 03, 2024
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106 | Applying AI: Practical insights from a Tech MarketerDecember 20, 2023
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105 | Fear and optimisim: Charting your course to Generative AIDecember 06, 2023
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104 | Award-winning channel marketing: Lenovo's partner-first strategyNovember 22, 2023
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103 | The ABM evolution: MarTech's past, present, and futureNovember 08, 2023
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102 | Fostering a creative culture in TechOctober 25, 2023
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101 | Challenging Marketing Metrics: Break free from short-term metricsOctober 11, 2023
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100 | Striking gold: Your guide to a successful awards seasonSeptember 27, 2023
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99 | Drive revenue with a 'SMART' approach to sales and marketing alignment September 13, 2023
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98 | Navigating AI: 3 compasses for successAugust 30, 2023
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97 | The impact of converging tech: Ethics, understanding and strategyAugust 16, 2023
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96 | Unlocking Growth in B2B: Navigating All-Weather Marketing & Creative SuccessAugust 02, 2023
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95 | Sustainable marketing practices for business leadersJuly 19, 2023
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94 | How marketers can build stronger relationships with CFOs and CEOsJuly 10, 2023
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93 | The art & science of marketing. Insights from a data-driven leader. July 10, 2023
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92 | High-impact demand strategy: Changing mindsets for incredible resultsJuly 10, 2023
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91 | B2B purchasing is being revolutionised. And marketing is now front and centre. July 10, 2023
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90 | Caution and curiosity: How to handle AI in financial servicesJuly 10, 2023
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89 | SaaS at the Superbowl: Has B2B creativity finally made the grade?July 10, 2023
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88 | Data, people, brand: 3 steers for innovation in turbulent times.July 10, 2023
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87 | The power sits with marketing. Time to get the glory. July 10, 2023
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