The Tech Marketing Podcast
61 | Measuring Ad Effectiveness: Learnings from Cannes P1
Have a great point of view to add? Send us a text with your thoughts!
Is attention the new pinnacle of ad effectiveness? And are we giving enough thought to our ad experiences?
In the latest episode of the Tech Marketing Podcast, we speak to our very own Director of Media Partnerships, Thu-Mai Oram, who talks about what she learned at the Cannes Lions Festival of Creativity.
Have a great point of view to add? Send us a text with your thoughts!
Is attention the new pinnacle of ad effectiveness? And are we giving enough thought to our ad experiences?
In the latest episode of the Tech Marketing Podcast, we speak to our very own Director of Media Partnerships, Thu-Mai Oram, who talks about what she learned at the Cannes Lions Festival of Creativity.