The Tech Marketing Podcast
Want to listen in on the best minds in B2B Tech Marketing? Talking about stuff that matters? Now? You're in the right place. Welcome to The Tech Marketing Podcast. Hosted by CTO, Jon Busby and Audio Producer, Harry Radcliffe. Powered by twogether.
The Tech Marketing Podcast
61 | Measuring Ad Effectiveness: Learnings from Cannes P1
•
Twogether
Have a great point of view to add? Send us a text with your thoughts!
Is attention the new pinnacle of ad effectiveness? And are we giving enough thought to our ad experiences?
In the latest episode of the Tech Marketing Podcast, we speak to our very own Director of Media Partnerships, Thu-Mai Oram, who talks about what she learned at the Cannes Lions Festival of Creativity.